PURPLE Brand & Jeff Hamilton Crown Terence “Bud” Crawford With a Jacket Fit for a King

 

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By PAGE Editor


On the heels of his stunning victory over Canelo Álvarez, Terence “Bud” Crawford walked into Las Vegas not just as a champion, but as a symbol of modern royalty. His throne? The ring. His crown? A custom leather jacket crafted by legendary designer Jeff Hamilton in partnership with PURPLE Brand, the fashion house rewriting the codes of luxury streetwear.

The one-of-one piece is less a garment and more a monument. Painted portraits of Crawford stare back with defiant pride, championship belts gleam across the panels, and the names “OMAHA” and “CRAWFORD” are etched boldly into the design — a reminder that his roots remain as central to his story as his rise. Inside, a custom lining carries poetry honoring his undefeated career, verse that reads like scripture for a fighter who has made history with every bout.

Crawford’s record is staggering: 41 wins, 10 world titles, and now the defining triumph over Canelo, one of the sport’s fiercest competitors. But what the jacket celebrates is more than numbers. It’s about the ethos he embodies: self-made, unshakable, regal in his resilience. It’s this same spirit PURPLE channels into its work — clothing that tells stories of ambition, grit, and glory.

Jeff Hamilton’s hand is unmistakable. Known for creating iconic leather jackets for Michael Jordan, Kobe Bryant, and a lineage of cultural legends, Hamilton brings his signature fusion of artistry and history into Crawford’s narrative. Every brushstroke, every stitch feels like a piece of boxing lore stitched directly into the leather.

In honoring Crawford, PURPLE cements its place as not just a brand, but a chronicler of cultural moments — dressing modern kings and queens who write their own legacies. Just as Crawford claimed the throne of boxing, PURPLE affirms itself as the brand for those who rise, those who reign, those who redefine what royalty looks like today.

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