Wear The Future: We Are The Future
Wear The Future represents international visionary designers with an environmentally-friendly ethos. In collaboration with our team of experts, we co-produce events. We leverage the voice of responsible artisans, willing to make a change in the fashion industry.
Sit down, relax and embark on the world's first digital cruise, featuring 20 sustainable brands and 10 activist models. Directed and Edited in Los Angeles by Matthias Carette. Location Scouting by Amanda Strauss. Powered by Wear the Future.
A 35-piece SS26 collection from John Lewis and LABRUM merges cultural storytelling with craftsmanship, expanding beyond menswear into footwear, accessories, and homeware while debuting on the global stage at London Fashion Week.