Cold Weather, Considered: Inside Susanna Chow’s New Guard of Luxury Winter Coats
By PAGE Editor
In a season where outerwear becomes both armor and calling card, Susanna Chow continues to define what elevated cold-weather dressing looks like—quietly luxurious, deeply intentional, and rooted in craft. The NYC-based, AAPI mother-daughter–founded label has carved out a distinct space in luxury outerwear by refusing spectacle in favor of substance, designing coats that are as functional as they are refined.
Founded in 2018 by Susanna and Sai Chow, the brand’s journey began not with coats, but with beaded handbags—objects shaped by memory, migration, and handcraft. Sai Chow’s mastery of artisanal techniques traces back to her upbringing in Hong Kong and her years working as a seamstress in New York’s Chinatown garment factories. That legacy of precision and patience has become the backbone of Susanna Chow today.
Susanna and Sai Chow
What started as an accessories line evolved, almost organically, into a coveted outerwear brand during the pandemic, following the viral success of a thoughtfully designed maternity coat created for Susanna’s sister. The moment revealed a truth the brand has leaned into ever since: outerwear can be emotional, personal, and enduring.
This winter, Susanna Chow sharpens that vision with a lineup of coats and accessories that feel perfectly attuned to modern city life—while remaining equally suited for alpine escapes.
At the core of the collection are the brand’s best-selling silhouettes: the Dorothy and the Roxy. Timeless yet quietly bold, both coats return this season with fresh material updates that elevate their original appeal. The Dorothy arrives in a rich Merlot Leather with Black Shearling and a Merlot Leather & Shearling option, each priced at $995. The deep wine hue introduces warmth and depth, offering a sophisticated alternative to winter’s predictable blacks while maintaining the coat’s sculptural elegance.
The Roxy Coat, now reimagined in Black Suede and Shearling, retails for $1,295 and delivers a sharper, more urban edge. With its clean lines and plush interior, it balances statement-making texture with everyday wearability—designed for women who move seamlessly from morning commutes to evening reservations without changing pace or posture.
New to the Susanna Chow outerwear lexicon are two silhouettes that expand the brand’s cold-weather vocabulary. The Priya Coat ($1,295) introduces a cropped shearling design with structured shoulders, channeling confidence and modernity in equal measure. It’s a piece that feels architectural yet wearable—ideal for those who favor proportion play and strong silhouettes.
At the other end of the spectrum is the Mia Coat ($1,695), a long, full-shearling statement designed for maximum warmth and understated drama. Complete with an additional funnel-neck scarf, the Mia feels intentionally indulgent—made for winter walks through snow-dusted streets or long weekends in the mountains. It’s less about trend and more about presence, offering a kind of quiet protection that only truly considered design can achieve.
To complement the coats, Susanna Chow’s cold-weather accessories extend the same philosophy of polish-meets-function. The Harper Alpaca Hat and Mittens, crafted from ultra-soft alpaca, deliver warmth without bulk, while the Dawson Shearling Trim Gloves provide a refined finishing touch that elevates even the simplest winter uniform. These are not afterthoughts, but essential components—designed to complete a look rather than merely accompany it.
Every piece in the collection is handmade to order in small batches using ethically sourced materials, reinforcing the brand’s commitment to sustainability and longevity. In an industry increasingly driven by speed and scale, Susanna Chow’s slower, more deliberate approach feels both radical and refreshing. Each garment carries with it the imprint of the hands that made it, and the values that shaped it.
That sensibility has not gone unnoticed. The brand has been spotted on a growing roster of high-profile women whose style favors confidence over excess, including Ariana Grande, Chloe Fineman, Alex Cooper, Selena Gomez, Nicky Hilton, Bella Thorne, and Grace VanderWaal. Yet despite its celebrity following, Susanna Chow resists becoming a red-carpet novelty. Its appeal lies in wearability—coats designed to live real lives, season after season.
Ultimately, Susanna Chow’s winter offering is not about chasing trends, but about building a wardrobe that honors heritage, craftsmanship, and modern femininity. These coats are investments not just in warmth, but in intention—proof that luxury, when done thoughtfully, can be both personal and enduring.
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